Strategy Planning & Tips for Retailers
Last year, Adobe reported $108.2 billion in online sales generated between November and December, an increase of 14.7 percent year over year. In response, we’ve designed an in-depth retail mobile holiday checklist to help you achieve maximum success across all of your digital channels.
We’ve taken findings from our research and user data to outline mobile planning strategies, messaging, tips and important stats for retailers to best capitalize on the ever growing multi-billion dollar Holiday 2018 shopping season. Learn the best timing for:
- Increasing your paid search ads
- Load and scale testing your app, and hardening your app code
- Introducing new video content
- Sending your customers shipping deadline reminders
- Shifting your marketing focus to the last-minute shopper