The Forrester Wave(TM): Mobile Commerce And Engagement Platforms, Q1 2016

GPShopper cited as a Strong Performer among mobile engagement solution providers for mobile apps 

From the report:

GPShopper "offers a solid platform architecture and it prioritizes the importance of mobile apps as a tool for engagement with in-market apps that support more advanced mobile marketing and engagement methods."

GPShopper
New York-based GPShopper is focused on developing mobile apps for retailers and branded manufacturers. Supported by a number of B2C feature accelerators, the firm offers a solid platform architecture and it prioritizes the importance of mobile apps as a tool for engagement with in-market apps that support more advanced mobile marketing and engagement methods loyalty, geo-fencing, mobile wallets, and social features. With its primary focus on retail, tools for engaging omnichannel shoppers have been at the front of its brand message. Still a newer and smaller firm by comparison to some other solution providers, clients described the firm as “scrappy,” and shared with us that it is extremely proactive in being innovative, particularly in the areas of omnichannel, loyalty, and in-store engagement. 

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