Case Study: Fashioning a Successful Mobile App 

Charlotte Russe deploys a mobile app that boosts mobile, digital and store sales.

Within months of launching their mobile app, Charlotte Russe has been able to take advantage of the 82% of U.S. smartphone owners that use their device to shop online or in-store to:

  • Witness over half a million downloads 

  • Increase in-app revenue by 321%

  • Push notification-based promotions to increase conversaion rates in app by 42% the day of the promotion 

  • Reach 85% of users that opted into push notifications for targeted promotions 

  • Execute targeted mobile campaigns to drive foot traffic and increase in-store revenue by 3.7x

Find out how Charlotte Russe launched a successful mobile strategy to achieve omnichannel success.

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